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Should My B2B Company Create Blog Posts?

Many clients come to me and ask which content is the most useful for their website. While I believe that every piece...

The Ultimate Guide To B2B SaaS SEO

SEO, especially B2B SaaS SEO, is not a one size fits all approach… It’s important to tweak and gear the strategy to...

B2B SEO: The Top 8 Hacks To Get The Most ROI

B2B SEO brings many topics and ideas to mind, but there are no shortcuts to developing and implementing a great B2B SEO...

The Value Of Cornerstone Content

My client, DarkHorseOdds is a matched betting website that gives its clients the tools they need to successfully make money using sportsbook arbitrage.I...

Internal Linking: Understanding The Fundamentals

Internal linking is one of those SEO activities that everyone knows that they should be doing, but it often ends up low...

Thresholding In GA4

I recently encountered a major GA4 issue related to thresholding with a large international B2B company.Data thresholding in GA4 is designed to...

Top SEO Trends For 2023

The great minds over at Marketing Profs put together a great article on the top SEO trends for 2023. In short, they...

Content Audit Leads To Better SEO, Higher Quality Content

It’s easy to fall into the trap and believe that more content leads to better SEO. But is that actually the case?...

The SEO and Marketing Magic Behind Infographics

Many clients come to me and ask which content is the most useful for their website. While I believe that every piece...